Ever wonder what Congressional candidates raise and spend during their campaigns? According to campaign finance reports released Tuesday, Representative Tom Reed, R-Corning, has already spent over half of the $2.4 million he’s raised for his reelection campaign. What can $1,381,115 buy during a campaign?
Here is a breakdown of Reed’s major operating expenditures, which date from January 2013 to June 2014, according to Emma Jesch:
- Catering $85,883
- Consultants $70, 182
- Political Contributions $31,985
- Travel and Lodging $32,071
- Advertising $11,993
According to an article by Brian Tumulty which appeared in the Elmira Star Gazette on July 15,
Reed spent $44,000 on polling in October and April by the Tarrance Group of Alexandria, Va., headed by well-known GOP pollster Edward Goeas. He spent $122,000 on political strategic consulting by Roland-Kelly Inc. of Marco Island, Fla.
Reed recently began running his first TV ad, a 30-second spot with his sister, Mary (youtube/X87P3wvqBSo), in the Elmira and Buffalo television markets.
In a conference call with reporters Monday, Reed indicated no decision has been made on when he will begin airing another TV ad. Most congressional campaigns don’t begin airing TV ads until after Labor Day.
The Reed-Robertson race, however, is among the most competitive House contests in the nation.
According to a third article by Jerry Zremski which appeared in The Buffalo News on July 15:
“This quarter’s record breaking fundraising numbers are a testament to his willingness to hear from his constituents and continue traveling a district the size of New Jersey to remain as accessible as possible,” (Katherine) Pudwill (Reed’s spokesperson) said.
Then again, Reed’s most recent campaign finance disclosures show that he continues to rely heavily on political action committees for his campaign funding. And a Center for Responsive Politics study at the end of the first quarter showed that he raised 55 percent of his money at that point from political action committees, with PACs representing the insurance industry, the Republican leadership, the oil and gas sector and health professionals leading the way.
Reed’s consultants may have advised him to smile more and talk less–it sure looks that way. Is Reed worried? He ought to be, and the evidence suggests he knows it.
© William Hungerford – July 2014